Welcome
Read the introduction to this blog. I’ll move it onto an “about” page soon.
Latest from the Blog
My (tentative) plan for building readership
This is the sort of introductory post that should really have been at the beginning, but when I began this I was in the middle of figuring out how to utilize Google’s Accelerated Mobile Pages. I’m Larry Felton Johnson. I use my middle name to differentiate myself from the many thousands of other Larry Johnsons,…
The need for a balance of traffic sources
As the Editor and Publisher of a small local news sites I wear a lot of hats. The two that create the most conflicts are my hat as editor and my hat as ad salesperson. Until I can hire a salesperson this is going to continue, and I’d like to focus on one of the…
AMP ad sales explained another way
To some extent I’ve struggled to explain, even to other publishers, why it’s imperative for me to master Accelerated Mobile Pages and AMP ads. The short answer is that I have no choice unless I want to slow down my page load speed and trigger a drop in traffic back to the modest levels I…
Get new content delivered directly to your inbox.
Publishers Notebook 